Ginkgo Ferment is Ginkgo Bioworks' annual company conference, showcasing platform innovations and celebrating its developer ecosystem across industry verticals. The single-day event features live stage content, including a platform innovation keynote, panel discussions with special guests, and customer lightning talks, alongside experiential elements such as brand activations, product demos, and curated networking opportunities.
As owner of Ginkgo Ferment, I built and led all workstreams, internal and external, to drive the event's success. Working closely with the CEO, business development leadership, and marketing teams, I shaped the event each year around the company's key business priorities, using those insights to guide overall event strategy. This included identifying relevant panel topics, inviting and pitching industry experts and thought leaders to participate on stage, and identifying platform customers with new products to launch and demo. I also partnered closely with Sales and Marketing to define the attendee journey and guide how brand and creative were integrated across the full experience, ensuring a consistent and memorable expression of Ginkgo's brand and ecosystem.